Zero to camping in 30 seconds

Idea for Heatrite

When a great idea already exists it needs to have equally great marketing to make it spread.

Heatrite came to us with an awesome product to promote: The Oztent - a tent that can be erected in 30 seconds.

Through a targeted Facebook video campaign that showed the tent being erected in 30 seconds we delivered a set of results that were as impressive as the tent is:  

• 100,000 views of the Oztent promotional video
• 211,000 eyeballs on the campaign overall
• 208% increase in traffic for Heatrite website